<?xml version="1.0" encoding="iso-8859-1" ?>
<rss version="2.0">
<channel>
<title>WebsiteGear Articles</title>
<link>http://content.websitegear.com</link>
<description>Latest WebsiteGear articles from all categories of website development, hosting, promotion and revenue.</description>
<language>en-us</language>
<lastBuildDate>Sunday, April 24, 2005 9:03:28 AM</lastBuildDate>
<image>
<title>WebsiteGear</title>
<width>142</width>
<height>25</height>
<link>http://www.websitegear.com</link>
<url>http://www.websitegear.com/images/logo_sm.gif</url>
</image>
<item>
<title>Marketing Message and Objective</title>
<link>http://content.websitegear.com/article/marketing_message.htm</link>
<pubDate>Friday, April 22, 2005</pubDate>
<description>The effectiveness of their internet marketing strategies should be driven by specific marketing objectives established from the end result.</description>
<category>Marketing</category>
</item>
<item>
<title>Shopping Cart Abandonment</title>
<link>http://content.websitegear.com/article/shopping_cart_abandonment.htm</link>
<pubDate>Tuesday, April 19, 2005</pubDate>
<description>For online businesses, who sell products, shopping cart abandonment can mean the difference between profitability and loss. Know these seven proven techniques.</description>
<category>Website Revenue</category>
</item>
<item>
<title>Maximizing Paid Search Results</title>
<link>http://content.websitegear.com/article/maximize_paid_search.htm</link>
<pubDate>Monday, February 14, 2005</pubDate>
<description>Try these proven strategies for pay-per-click marketing to produce your desired results.</description>
<category>Advertising</category>
</item>
<item>
<title>Froogle Optimization Techniques</title>
<link>http://content.websitegear.com/article/froogle_optimization.htm</link>
<pubDate>Tuesday, December 14, 2004</pubDate>
<description>Merchants who have pursued Froogle maximization for their products have reported significant traffic and associated sales increases. This article lists the important strategies involved.</description>
<category>SEO</category>
</item>
<item>
<title>Optimizing Paid Search Advertising</title>
<link>http://content.websitegear.com/article/ppc_effectiveness.htm</link>
<pubDate>Tuesday, November 09, 2004</pubDate>
<description>Are you spending money to bring just anybody to your website or visitors ready to buy from you? Think about it.</description>
<category>Advertising</category>
</item>
<item>
<title>Demographic Targeting For PPC Conversions</title>
<link>http://content.websitegear.com/article/ppc_demographic_targeting.htm</link>
<pubDate>Tuesday, November 09, 2004</pubDate>
<description>By understanding usage demographics for the search engines, a web marketer can develop a relevant message and target an ad placement that most effectively connects and converts.</description>
<category>Advertising</category>
</item>
<item>
<title>Website Conversion Metrics</title>
<link>http://content.websitegear.com/article/conversion_metrics.htm</link>
<pubDate>Monday, November 08, 2004</pubDate>
<description>Performance metrics are measurable results gathered and calculated from your business’ online systems and used to identify their aggregate and individual strengths, weaknesses and opportunities.</description>
<category>Advertising</category>
</item>
<item>
<title>About Website Conversion Rate</title>
<link>http://content.websitegear.com/article/conversion_rate.htm</link>
<pubDate>Monday, October 25, 2004</pubDate>
<description>A conversion rate is a measurement of the percentage of visitors who complete a desired action. Learn more about conversion.</description>
<category>Advertising</category>
</item>
<item>
<title>Website Domain Name Configuration</title>
<link>http://content.websitegear.com/article/domain_setup.htm</link>
<pubDate>Thursday, October 14, 2004</pubDate>
<description>Domain configuration starts with an entry with a domain registrar, and the registrar record maps the domain to name servers, which contains the detailed DNS entries for the domain.</description>
<category>Web Hosting</category>
</item>
<item>
<title>How To Sell A Website</title>
<link>http://content.websitegear.com/article/sell_website.htm</link>
<pubDate>Sunday, October 03, 2004</pubDate>
<description>If you have an existing website or domain name you no longer need and wish to sell, this article will explain the steps you need to take to ensure a quick, easy, profitable sale.</description>
<category>Marketing</category>
</item>
<item>
<title>Researching A Website</title>
<link>http://content.websitegear.com/article/research_website.htm</link>
<pubDate>Monday, August 30, 2004</pubDate>
<description>Profiling a website is required for competitive analysis, partnership prospects or simply knowing about its business. This article specifies some of the easiest and inexpensive techniques.</description>
<category>Marketing</category>
</item>
<item>
<title>Subdomain Configuration</title>
<link>http://content.websitegear.com/article/subdomain_setup.htm</link>
<pubDate>Monday, August 16, 2004</pubDate>
<description>Setting up a subdomain is similar to that of a domain. Learn about configuring a subdomain using DNS and web server.</description>
<category>Web Hosting</category>
</item>
<item>
<title>Breadcrumb Navigation</title>
<link>http://content.websitegear.com/article/breadcrumb_navigation.htm</link>
<pubDate>Monday, August 09, 2004</pubDate>
<description>A breadcrumb trail provides a quick way for the user to know what section or branch this webpage is in. A good example will be a directory such as Yahoo or DMOZ.</description>
<category>Website Design</category>
</item>
<item>
<title>Round Robin DNS Load Balancing</title>
<link>http://content.websitegear.com/article/load_balance_dns.htm</link>
<pubDate>Thursday, May 20, 2004</pubDate>
<description>Round robin DNS is one of the easiest and cheapest ways of implementing a load balanced architecture. This article explains the details behind DNS load balancing.</description>
<category>Web Hosting</category>
</item>
<item>
<title>Web Hosting Platforms: A Comparison</title>
<link>http://content.websitegear.com/article/hosting_platform.htm</link>
<pubDate>Sunday, April 18, 2004</pubDate>
<description>A lot of factors should be considered for deciding on the web hosting platform. This article provides some basic comparison of the verious web hosting operating systems.</description>
<category>Web Hosting</category>
</item>
</channel>
</rss>


